Wholesale B2B
Solutions for creating an end-to-end digital experience
Whether your operations focus on traditional wholesale business-to-business or adding direct-to-consumer models and expanding into online marketplaces, speed, accuracy, and operational stability are critical to successful order fulfillment.
Automation provides the flexibility and efficiency to properly manage your operations to increase throughput, improve accuracy, and maintain consistent performance.
What are some current challenges for B2B distributors?
Digital and direct expansion
Wholesale B2B distributors are expanding beyond traditional channels as digital ordering and direct‑to‑customer models grow. Supporting these channels increases fulfillment complexity and requires greater flexibility in order processing and inventory management.
Smaller, more frequent orders
Wholesale B2B customers are ordering more frequently and in smaller quantities to reduce on‑hand inventory, which creates a challenge for distribution centers designed for full‑case replenishment. Operations must support higher order volumes, less‑than‑case picking, and faster turnaround.
Shared fulfillment operations
Many wholesale B2B distributors fulfill retail replenishment, e‑commerce orders, and direct orders from the same facilities. Balancing these competing demands requires coordinated workflows, accurate inventory visibility, and adaptable processes.
Benefits of automation for your type of B2B company
All wholesale business-to-business companies share certain challenges, but some are unique to each segment. Automation provides solutions:
Explore a few Dematic technologies for wholesale B2B operations
Wholesale B2B operations must support high order volumes, variable order profiles, and multi‑channel fulfillment from shared facilities. Core workflow technologies such as Automated Storage and Retrieval Systems (AS/RS), conveyors, sortation, palletizing, and goods‑to‑person workstations help improve inventory visibility, maintain order accuracy, and keep material flowing efficiently.
These modular solutions allow B2B companies to deploy automation where it delivers the most value and scale over time as customer requirements evolve. Working together, they support efficient use of space, consistent throughput, and reliable performance across complex wholesale environments.
Automated Storage and Retrieval Systems support wholesale B2B operations handling large, consistent order profiles. Automated storage improves inventory organization and access while reducing manual handling. High‑density designs maximize space utilization, and system‑directed movement supports predictable order flow. AS/RS solutions help wholesale B2B operations maintain throughput, improve accuracy, and scale efficiently as customer volumes and order requirements grow.
Conveyor systems support steady and predictable product flow in wholesale B2B operations. Automated transport moves cases and cartons between storage, picking, and shipping areas, reducing manual handling and improving consistency. Conveyors help maintain throughput for large, multi‑line orders while supporting efficient order assembly. Modular designs allow systems to adapt as volumes increase and customer requirements evolve.
Sortation systems support wholesale B2B operations by routing cartons and orders accurately across large fulfillment environments. Integrated controls manage scanning and diverting to support multi‑line and multi‑destination orders. Automated sortation helps maintain throughput and accuracy as volumes increase. Modular system designs allow routing strategies to adapt as customer requirements and order profiles evolve.
Case and piece picking solutions support wholesale B2B operations handling large, multi‑line orders. Goods‑to‑person and automated picking reduce travel and simplify workflows, helping maintain consistent throughput. Integrated software coordinates inventory and picking activities in real time. These solutions support accurate order assembly and help wholesale B2B operations scale efficiently as customer volumes and requirements grow.
Goods‑to‑person workstations support efficient order assembly in wholesale B2B operations handling large, multi‑line orders. Items are delivered directly to operators, reducing travel and improving accuracy. Intelligent software synchronizes tasks in real time to keep workflows balanced. Modular workstation designs scale as volumes increase, helping wholesale B2B operations maintain consistent throughput as customer requirements evolve.
How Dematic works in the real world
It is critical to select the right supplier - one that will be a trusted partner throughout the entire process.
As a company that’s led innovation in Supply Chain for more than 200 years, Dematic provides the widest range of solutions and the expertise to build the solution you need for complete control and visibility over your operation.
Our solutions are tailored to your business challenges. Using standardised sub-systems and industry-leading insight and expertise, Dematic provides world-class integrated hardware, software, and support to help you empower people, optimise space, drive growth and improve efficiency.
With Dematic, you can grow your business to compete locally, retain customer loyalty, and deliver with speed and accuracy on a global scale.