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Solutions for General Merchandising

Solutions for Store Replenishment, eCommerce and In-Store Order Fulfilment

Retailers and wholesalers of General Merchandise implement Dematic to support the sell it and fill it from everywhere requirements of the omni-channel world.

Dematic Approach

Dematic provides materials handling solutions for General Merchandise wholesalers and retailers, ranging from small specialty product companies to large global corporations, thereby supporting low, medium, and high volume distribution requirements. These solutions are engineered to accommodate the specific application needs of the warehousing and distribution environment, such as configurations for retail store replenishment, order assembly by store planogram, eCommerce order fulfilment, multichannel in one facility, seasonal/promotional peaks, inventory velocity, and returns processing. Typical solutions are designed to optimise the processes involved with receiving, storage, put-away, replenishment, case and piece picking, consolidation, packing, palletising, truck loading, and cross-docking, along with the ability to handle a variety of load types: cartons, totes, poly bags, and envelopes. 

Dematic brings a non-biased, activity based, industrial engineering approach to the development of each General Merchandise distribution system. Dematic has the process improvement engineering experience and expertise to design high performance solutions, with hundreds of successful reference implementations operating with General Merchandise wholesalers and retailers worldwide. At the core of each solution is the system design and the strategic management software that provides real time control, visibility and operational insight. 

Systems may be comprised of a single solution such as order fulfilment or they may include all the operational functions from receiving to shipping. Dematic engineers each system as a modular, flexible, scalable solution to accommodate changing activity profiles, average to peak capacity and future growth. Dematic guarantees successful system performance while creating a strong ROI

  • Reduce warehouse space requirements, fulfilment time, and labour 
  • Optimise material and information flow, processes, activities
  • Increase throughput, accuracy and ergonomics

General Merchandising Supply Chain Trends

  • Continued industry concentration and store closings
  • Omnichannel (eCommerce sales growth 10-15% per year)
  • New ways to reach customers – smaller urban stores, outdoor malls, virtual shopping walls, mobile devices as shopping aids
  • Omnichannel fulfilment changing the supply chain –  order in store and ship to home, order online and pick up at stores, ship from store to store
  • RFID use is increasing in some segments 
  • Foreign competitors entering market

Economic Drivers

  • Dependent on consumer income; heavily tied to economy
  • Store closings impact distribution costs
  • Seasonality can affect purchasing patterns, cash flow and labour
  • Cost of lost sales when inventory is not on shelves drives need for organised delivery of store friendly orders
  • Cost of meeting omnichannel demands are on the rise – handling of returns, next or same day deliveries, inventory carried in multiple places (store and direct to consumer sites) 
  • Theft and employee turnover

General Merchandising

General Merchandising (Retail)

The modular design of Dematic software meets any General Merchandise challenge and can optimize your solution for processes in receiving, storage, put-away, replenishment, case and piece picking, consolidation, packing, palletizing, truck loading, and cross-docking.

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Success in an Omni-Channel World

It is easy to define omni-channel business success by desired outcomes: happy, loyal customers resulting in increased sales and profits. What is considerably more difficult is describing how to get there and making it happen.

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Typical Solutions

RapidStore Mini Load

Automated Container Storage/Dynamic Replenishment

Maximum Capacity with Minimum Footprint


Automated Pallet Transport and/or Storage (AGV)

Flexible, Scaleable and Real-Time Pallet Transportation and Storage


Batch Pick to Putwall / Sorter

High Volume Item Picking For Small to Medium Size Orders

Pick to Conveyor

Case Pick to Conveyor / Sorter

Reducing Your Cost per Case, One Case at a Time


Cross Docking

Fast, Accurate and Real-time Sortation of Inbound Goods

Split Case Picking

Directed Split Case Picking

Accurate and Efficient Piece Picking

Goods to Person Piece Picking

Goods-to-Person Item Picking

Maximize Picker Efficiency with Over 1,000 Picks per Hour

Typical Solutions

Mouse-over functional areas to view typical solutions. To view all Dematic solutions visit Solutions by Supply Chain Function.

Big W

“We looked at best practice logistics and the thing that kept on coming up was the Dematic “goods-to-person” solution, and the benefits it provides by having the stock come to the picker.”

Big W, general merchandise retailer
Logistics Manager

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